RATHORE, Alok. “STUDY OF BRAND PROMOTION STRATEGY WITH REFERENCE TO AMAZON AND FLIPKART: TWO MAJOR PLAYERS IN THE E-COMMERCE INDUSTRY”. Journal of Advance Research in Business, Management and Accounting (ISSN: 2456-3544), [S. l.], v. 11, n. 3, p. 52–63, 2025. DOI: 10.61841/e8ajb098. Disponível em: https://nnpub.org/index.php/BMA/article/view/2899.. Acesso em: 1 jun. 2025.