P. Makieu, K. M. . Amara, M. . Jalloh, and N. A. H. . Forde, “TRANSFORMATIVE IMPACTS OF AI ON DIGITAL MEDIA: AN ANALYSIS OF INDUSTRY-SPECIFIC TRENDS, ECONOMIC OUTCOMES, AND CONSUMER TRUST (2020-2025)”, JARCSE, vol. 10, no. 2, pp. 49–65, Sep. 2025, doi: 10.61841/akxj1g68.